Publications
Publication Type:
Department:
Year:
7 Faces of Singaporeans Their Values, Aspirations, and Lifestyles
books/monographs
Tan SJ, Wirtz J and Kau AK
Year
1998
Development of a service guarantee model
journal articles
Wirtz J
Year
1998
Rethinking theories of “consumer culture” through postmodern analyses of consumption and the production of hybrid cultural forms
conference/seminars
Tambyah SK and Thompson CJ
Year
1998
Are customer satisfaction measures equally applicable across research contexts, or do we need a more differentiated approach?
journal articles
Wirtz J and Chung LM
Springer Science And Business Media Llc
Year
1998
Dominance and dilution: the effects of extending master brands
journal articles
Meng Leong S
Year
1997
Effects of price reduction sale ads on consumer responses
journal articles
Lin Tey W, Hoon Ang S and Meng Leong S
Emerald
Year
1997
Book Review: Winning the Service Game
journal articles
Wirtz J
Springer Science And Business Media Llc
Year
1997
The mediating influence of pleasure and arousal on layout and signage effects
journal articles
Ang SH, Lim J and Leong SM
Elsevier Bv
Year
1997
Effects of time processing orientation, agreement preferences and attitude towards foreign businessmen on negotiation adaptation
journal articles
Ang SH and Teo G
Year
1997
Effects of physical environment and locus of control on service evaluation: A replication and extension
journal articles
Ang SH, Leong SM and Hui Lin Low L
Year
1997