Publications
Publication Type:
Department:
Year:
Warranty strategy: A solution to hybrid product woes?
journal articles
Tan SJ and Leong WY
Year
1999
When silence is golden: Effects of silence on consumer ad response
journal articles
Ang SH, Yeo W and Leong SM
Assoc Consumer Research
Year
1999
Rethinking theories of “consumer culture” through postmodern analyses of consumption and the production of hybrid cultural forms
conference/seminars
Tambyah SK and Thompson CJ
Year
1998
Are customer satisfaction measures equally applicable across research contexts, or do we need a more differentiated approach?
journal articles
Wirtz J and Chung LM
Springer Science And Business Media Llc
Year
1998
7 Faces of Singaporeans Their Values, Aspirations, and Lifestyles
books/monographs
Tan SJ, Wirtz J and Kau AK
Year
1998
Development of a service guarantee model
journal articles
Wirtz J
Year
1998
Effects of time processing orientation, agreement preferences and attitude towards foreign businessmen on negotiation adaptation
journal articles
Ang SH and Teo G
Year
1997
Effects of physical environment and locus of control on service evaluation: A replication and extension
journal articles
Ang SH, Leong SM and Hui Lin Low L
Year
1997
Comparing more and less customized retail services
journal articles
Ang SH, Lim J and Leong SM
Year
1997
On great service: A framework for action
journal articles
Wirtz J
Elsevier Bv
Year
1997