Publications
Publication Type:
Department:
Year:
Exploring the role of alternative perceived performance measures and needs-congruency in the consumer satisfaction process
journal articles
Wirtz J and Mattila A
John Wiley & Sons Ltd
Year
2001
Congruency of scent and music as a driver of in-store evaluations and behavior
journal articles
Wirtz J and Mattila AS
Year
2001
Designing service guarantees – is full satisfaction the best you can guarantee?
journal articles
Wirtz J and Kum D
Year
2001
Crisis marketing: A comparison across economic scenarios
journal articles
Ang SH
Year
2001
Consumer behaviour in Asia
journal articles
Wirtz J
Emerald Group Publishing Limited
Year
2001
Spot the difference: Consumer responses towards counterfeits
journal articles
Ang SH, Lim EAC, Tambyah SK and Cheng PS
Year
2001
Consumer Behaviour in Asia
journal articles
Emerald
Year
2001
The efficacy of power and influence strategies in a conventional channel: A Singapore perspective
journal articles
Shamdasani P, Keh HT and Chan KTS
Year
2001
The role of preconsumption affect in postpurchase evaluation of services
journal articles
Wirtz J and Mattila A
Year
2000
Entrepreneurial spirit among East Asian Chinese
journal articles
Ang SH and Hong DGP
Wiley
Year
2000