Publications

Year:

Big data analytics and the use of artificial intelligence in the services industry: a meta-analysis

journal articles
Cheah I, Ladeira WJ, Santini FDO, Rasul T, Elhajjar S, Yasin N and Akhtar S
Informa Uk Limited
Year
2024

Quadria Capital: Doing Well by Doing Good in Asian Institute of Gastroenterology Hospitals, W33450.

Case Study
Kum D and Wirtz J
Ivey Publishing
Year
2024

Unclearly Immoral: Low Self-Concept Clarity Increases Moral Disengagement

journal articles
Wang J and Toure-Tillery M
Amer Psychological Assoc
Year
2024

Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing

journal articles
Wirtz J and Kunz WH
Year
2024

Exploring the Impact of Cultural Destinations on Residents’ Well‐Being: Case of Katara Cultural Village

journal articles
Elhajjar S and Al‐Sulaiti KI
Wiley
Year
2024

ChatGPT and service: opportunities, challenges, and research directions

journal articles
Ooi KB, Tan GWH, Wirtz J, Sigala M, Aw ECX, Cham TH, Dwivedi YK, Kunz WH, Letheren K, Mishra A and Russell-Bennett R
Year
2024

Choosing to Discover the Unknown: The Effects of Choice on User Attention to Online Video Advertising

journal articles
Jiang Z, Li X, Luo C, Yi C and Tucker C
Year
2024

The present and future of the B2B sales profession

journal articles
Elhajjar S, Yacoub L and Ouaida F
Informa Uk Limited
Year
2024

Service robots and their implications for service delivery

books/monographs
Wirtz J, Kunz WH, Paluch S and Pitardi V
Year
2024

Guest editorial: International marketing perspectives on digital platforms and their ecosystems

journal articles
Wirtz J, Mandler T, Luo J and Yannopoulou N
Year
2024