Publications

Year:

Human vs. Virtual Endorser? Interaction Effect of Endorser Type and Product Type on Consumers’ Product Attitudes

conference/seminars
Li X, Jiang Z and Lu Y
Year
2024

Ethical Considerations of Service Organizations in the Information Age

books/monographs
Wirtz J, Camilleri M, Zhong L and Rosenbaum MS
Elsevier Bv
Year
2024

The importance of corporate digital responsibility in a Digital Service World

books/monographs
Wirtz J, Kunz W, Hartley N and Tarbit J
Year
2024

The Power of Commitment in Group Search

journal articles
Zhu Y and Cao X
Year
2024

Service robots: the dynamic effects of anthropomorphism and functional perceptions on consumers’ responses

journal articles
Kim H, Liu SQ, Wirtz J, So KKF and Fang X
Year
2024

Metaperception benefits of service robots in uncomfortable service encounters

journal articles
Wirtz J, Pitardi V, Paluch S and Kunz WH
Year
2024

Using spatial big data to analyse neighbourhood effects on immigrant inclusion and well-being

journal articles
Ang ATY, Tambyah SK and Leong CH
Year
2024

Digital service innovation in B2B markets

journal articles
Wirtz J, Kowalkowski C and Ehret M
Year
2024

Social media research: We are publishing more but with weak influence.

journal articles
Elhajjar S and Yacoub L
Year
2024

AI concierge in the customer journey: what is it and how can it add value to the customer?

journal articles
Liu SQ, Wirtz J, Vakeel KA, Smith NA, Alavipour RS and Wei C
Year
2024