Main Menu

Publications

Year:

Strategy and organization at Singapore Airlines: Achieving sustainable advantage through dual strategy

journal articles
Wirtz J and Heracleous L
Year
2009

Journal of Service Management Perspectives from Asia

books/monographs
Year
2009

Regulatory focus theory, trust, and privacy concern

journal articles
Wirtz J and Lwin MO
Year
2009

Marketing de servicios personal, tecnología y estrategia

books/monographs
Wirtz J and Lovelock CH
Year
2009

Self-Centered Social Exchange: Differential Use of Costs Versus Benefits in Prosocial Reciprocity

journal articles
Zhang Y and Epley N
Year
2009

MARKETING DE SERVICIO personal, tecnologia y estrategia (6a. ed.).

books/monographs
Jochen Cwl
Year
2009

When uncertainty brings pleasure: The role of prospect imageability and mental imagery

journal articles
Lee YH and Qiu C
Year
2009

Self-Medication versus Pure Pleasure Seeking Compulsive Consumption

conference/seminars
Li X, Lu Q and Miller R
Year
2008

Effects of temporal and social distance on consumer evaluations

journal articles
Zhang M, Li X and Kim K
Year
2008

Managing human resources for service excellence and cost effectiveness at Singapore Airlines

journal articles
Wirtz J
Emerald
Year
2008