Publications

Year:

The quality of life in Singapore

journal articles
Tambyah SK, Tan SJ and Kau AK
Year
2009

Measuring status orientations: Scale development and validation in the context of an Asian transitional economy

journal articles
Tambyah SK, Tuyet Mai NTT and Jung K
Year
2009

The “name-Ease” effect and its dual impact on importance judgments

journal articles
Zhang Y, Labroo AA and Lambotte S
Year
2009

Strategy and organization at Singapore Airlines: Achieving sustainable advantage through dual strategy

journal articles
Wirtz J and Heracleous L
Year
2009

Self-Centered Social Exchange: Differential Use of Costs Versus Benefits in Prosocial Reciprocity

journal articles
Zhang Y and Epley N
Year
2009

Using brand equity to counter outsourcing opportunism: A game theoretic approach

journal articles
Lim WS and Tan SJ
Year
2009

When uncertainty brings pleasure: The role of prospect imageability and mental imagery

journal articles
Lee YH and Qiu C
Year
2009

Perceived service encounter pace and customer satisfaction: An empirical study of restaurant experiences

journal articles
Wirtz J, Noone BM, Mattila AS and Kimes SE
Year
2009

Guest editorial

journal articles
Wirtz J, Johnston R and Khoe Sin Seow C
Year
2009

Marketing Management An Asian Perspective

books/monographs
Kotler P
Year
2009