Publications
Publication Type:
Department:
Year:
Banyan Tree Hotels & Resorts
books/monographs
Wirtz J
Prentice Hall, New Jersey
Year
2012
Strategy and organisation at Singapore Airlines: Achieving sustainable advantage through dual strategy
books/monographs
Wirtz J and Heracleous L
Year
2012
Bonding through service friendliness: A potential double-edged sword
journal articles
Lim EAC, Lee YH and Foo MD
Year
2012
Essentials of Services Marketing
books/monographs
Wirtz J, Lovelock CH and Chew P
Ft Press
Year
2012
Happiness and wellbeing: The Singaporean experience
books/monographs
Tambyah SK and Jiuan TS
Year
2012
The Royal Dining Membership Program Dilemma
books/monographs
Wirtz J, Kimes SE, Verma R and Hart CW
Prentice Hall
Year
2012
The Effect of Perceived Control on Consumer Responses to Service Encounter Pace: A Revenue Management Perspective
journal articles
Wirtz J, Noone BM and Kimes SE
Year
2012
Bouleau & Huntley: Cross-Selling Professional Services
books/monographs
Wirtz J and Lowe S
Prentice Hall
Year
2012
Consumer behavior in a service context
books/monographs
Wirtz J and Tsiotsou RH
Year
2012
Brand personality inference: The moderating role of product meaning
journal articles
Kum D, Lee YH, Bergkvist L and Leong SM
Year
2012