Publications
Publication Type:
Department:
Year:
In Pursuit of Happiness: Effects of Mental Subtraction and Alternative Comparison
journal articles
Ang SH, Lim EAC, Chen Z and Leong SM
Year
2015
Cost-Effective Service Excellence: Developing a Conceptual Framework
books/monographs
Wirtz J
Springer-verlag
Year
2015
How to Reduce Consumer Cheating on Service Guarantees? Results from Two Experimental Studies
books/monographs
Wirtz J, Ng ICL and Sheang LK
Year
2015
Should a Firm with a Reputation for Outstanding Service Quality Offer a Service Guarantee? An Experimental Study
books/monographs
Wirtz J, Ng ICL and Sheang LK
Year
2015
Warum Unternehmen sich für KoKonsum entscheiden
journal articles
Wirtz J, Wittkowski K and Benoit S
Springer Science And Business Media Llc
Year
2015
How to Reduce Halo in Attribute-Specific Customer Satisfaction Measures: An Empirical Investigation
books/monographs
Wirtz J
Year
2015
An Empirical Study on the Taxonomy of Guanxi a Research in Progress Report
books/monographs
Shamdasani P, Khoo HM and Lau GT
Year
2015
Halo in Consumer Satisfaction: Replication and Extension of an Experimental Study
books/monographs
Kwok D and Wirtz J
Year
2015
Better Results
books/monographs
Wirtz J, Zeithaml V, Ramaseshan B, Herzberg N and Brudler B
Springer Fachmedien Wiesbaden
Year
2015
Choosing Appropriate Customer Satisfaction Measures – First Steps towards a Normative Framework
books/monographs
Wirtz J and Chung LM
Year
2015