Main Menu

Publications

Year:

Winning in Service Markets Series

books/monographs
Ws Professional
Year
2018

La contestation de la publicité environnementale : perceptions des consommateurs et point de vue des professionnels

journal articles
Elhajjar S and Dekhili S
Cairn
Year
2018

Understanding the role of business analytics: Some applications

books/monographs
Wirtz J, Chahal H and Jyoti J
Year
2018

Business analytics: Concept and applications

books/monographs
Wirtz J, Chahal H and Jyoti J
Year
2018

Managing People for Service Advantage

books/monographs
Wirtz J
World Scientific
Year
2017

Essentials of Services Marketing, Global Edition

books/monographs
Wirtz J and Lovelock CH
Pearson Higher Ed
Year
2017

Unlocking value from machines: business models and the industrial internet of things

journal articles
Wirtz J and Ehret M
Year
2017

Crafting the Service Environment

books/monographs
Wirtz J
World Scientific
Year
2017

Civic engagement and wellbeing in Singapore: The impact of generalized trust, personal values, and religiosity

books/monographs
Tan SJ and Tambyah SK
Year
2017

Frontline employees’ nonverbal cues in service encounters: a double-edged sword

journal articles
Lim EAC, Lee YH and Foo MD
Year
2017