Publications
Publication Type:
Department:
Year:
Psychological drivers of referral reward program effectiveness
journal articles
Wirtz J and Orsingher C
Year
2018
How do innovators stay innovative? A longitudinal case analysis
journal articles
Wirtz J, Tuzovic S and Heracleous L
Year
2018
Marina Bay Sands: Sustainability Challenges and Opportunities in the Events Industry – Global Network Case 101-18
Case Study
Vero Bourg-Meyer, Doreen Kum, Jaan Elias and Kosuke Uetake
Global Network For Advanced Management
Year
2018
Brave new world: service robots in the frontline
journal articles
Wirtz J, Patterson PG, Kunz WH, Gruber T, Lu VN, Paluch S and Martins A
Year
2018
Ownership of Co-creation Assets: Driving B2B Value Propositions in the Service Economy
journal articles
Wirtz J and Ehret M
Year
2018
La contestation de la publicité environnementale : perceptions des consommateurs et point de vue des professionnels
journal articles
Elhajjar S and Dekhili S
Cairn
Year
2018
Understanding the role of business analytics: Some applications
books/monographs
Wirtz J, Chahal H and Jyoti J
Year
2018
Happiness, wellbeing and society: What matters for Singaporeans
books/monographs
Tambyah SK and Tan SJ
Year
2018
Service Geschäftsmodelle für das industrielle Internet der Dinge
books/monographs
Wirtz J and Ehret M
Springer Fachmedien Wiesbaden
Year
2018
Business analytics: Concept and applications
books/monographs
Wirtz J, Chahal H and Jyoti J
Year
2018