Publications
Publication Type:
Department:
Year:
Identifying the drivers of resistance to corporate social responsibility: the case of Lebanese SMEs
journal articles
Elhajjar S and Ouaida F
Emerald
Year
2020
Bumbox: Choosing a Business Model for a Start-Up
Case Study
Doreen Kum
Ivey Publishing
Year
2020
From the classroom to the community and back: The development of a community-based research model for contemporary higher education
conference/seminars
Toh Tai Chong and Tambyah SK
Year
2019
Engaging customers through online and offline referral reward programs
journal articles
Wirtz J, Orsingher C and Cho H
Year
2019
Platforms in the peer-to-peer sharing economy
journal articles
Wirtz J, Liu SQ, So KKF, Mody MA and Chun HEH
Year
2019
Bridging the data divide between practitioners and academics: Approaches to collaborating better to leverage each other’s resources
journal articles
Wirtz J, Benoit S, Klose S, Andreassen TW and Keiningham TL
Year
2019
Sharing uncertainty across organizations: Service capital and customer engagement for realizing nonownership value
books/monographs
Wirtz J and Ehret M
Year
2019
Cost-effective service excellence in healthcare
journal articles
Wirtz J
Year
2019
Leveraging user-generated content for product promotion: The effects of firm-highlighted reviews
journal articles
Jiang Z, Li X, Yi C and Lu X
Year
2019
An analysis of factors affecting mobile banking adoption
journal articles
Elhajjar S and Ouaida F
Emerald
Year
2019