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Year:

Managing the Exclusivity of Luxury Service Experiences

books/monographs
Wirtz J, Holmqvist J and Fritze MP
Year
2022

Narratives in entrepreneurial ecosystems: drivers of effectuation versus causation

journal articles
Wirtz J, Hubner S, Most F and Auer C
Year
2022

Service robots: Applying social exchange theory to better understand human–robot interactions

journal articles
Kim H, Wirtz J and So KKF
Year
2022

Contract Innovation: Driving Scale and Scope of Nonownership Value Propositions—Chapter Description

books/monographs
Wirtz J and Ehret M
Year
2022

Services Marketing People, Technology, Strategy, Ninth Edition

books/monographs
Wirtz J and Lovelock C
Year
2021

The Services Marketing Framework

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021

Leadership of the brand: Time for asian leaders to leverage branding to build passionate and high-performing organizations

books/monographs
Shamdasani P
Year
2021

Distributing Services Through Physical and Electronic Channels

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021

Crafting the Service Environment

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021

Corporate digital responsibility

journal articles
Mueller B, Wirtz J, Lobschat L, Eggers F, Brandimarte L, Diefenbach S and Kroschke M
Year
2021