Publications
Publication Type:
Department:
Year:
Case Studies
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Proactive Handling of Flight Overbooking: How to Reduce Negative eWOM and the Costs of Bumping Customers
journal articles
Wirtz J, Nazifi A, Gelbrich K, Grégoire Y, Koch S and El-Manstrly D
Year
2021
Uber’s Unintended Burdens
books/monographs
Tang CS and Wirtz J
World Scientific
Year
2021
Understanding Service Consumers
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
The Services Marketing Framework
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Improving Service Quality and Productivity
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Positioning Services in Competitive Markets
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
The Services Marketing Framework
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
From the classroom to the community and back: The development of a community-based research model for contemporary higher education
journal articles
Toh Tai Chong and Tambyah SK
Year
2020
Organizational Ambidexterity: Cost-Effective Service Excellence, Service Robots, and Artificial Intelligence
journal articles
Wirtz J
Year
2020