Publications
Publication Type:
Department:
Year:
Do reward programs build loyalty for services?. The moderating effect of satisfaction on type and timing of rewards
journal articles
Lee YH and Keh HT
Year
2006
The influence of value orientations and demographics on quality-of-life perceptions: Evidence from a national survey of Singaporeans
journal articles
Tan SJ, Tambyah SK and Kau AK
Year
2006
The psychology of intertemporal discounting: Why are distant events valued differently from proximal ones?
journal articles
Li X, Soman D, Ainslie G, Frederick S, Lynch J, Moreau P, Mitchell A, Read D, Sawyer A, Trope Y, Wertenbroch K and Zauberman G
Year
2005
Principles of Marketing An Asian Perspective
books/monographs
Ang, Tan, Kotler P and Leong
Year
2005
Ethics, machiavellianism, and social values: Implications for advertising
books/monographs
Ang SH and Williams JD
Year
2004
Animosity towards economic giants: What the little guys think
journal articles
Ang SH, Tan SJ, Jung K, Kau AK, Leong SM and Pornpitakpan C
Year
2004
Consumer Cheating on Service Guarantees
journal articles
Kum D and Wirtz J
Year
2004
Understanding Singaporeans: Values, lifestyles, aspirations, and consumption behaviors
books/monographs
Keng KA, Kuan TS, Jiuan TS and Kwon J
Year
2004
“while stocks last” impact of framing on consumers’ perception of sales promotions
journal articles
Tan SJ and Chua SH
Year
2004
The effect of attribute order on judgment in Chinese and English
journal articles
Lee YH and Tavassoli NT
Year
2004