Publications
Publication Type:
Department:
Year:
Digital marketing jobs: What are recruiters looking for?
journal articles
Elhajjar S
Informa Uk Limited
Year
2022
Principles of Marketing, An Asian Perspective
books/monographs
Kotler P, Armstrong G, Swee-Hoon A, Siew-Meng L and Chin-Tiong T
Pearson Higher Ed
Year
2022
The service robot revolution
books/monographs
Wirtz J, Paluch S and Kunz WH
Year
2022
Toward a New Service Reality: Human–Robot Collaboration at the Service Frontline
books/monographs
Wirtz J, Kunz WH and Paluch S
Year
2022
Consuming for happiness.
books/monographs
Tambyah SK and Tan SJ
American Psychological Association
Year
2022
Impact of electronic word-of-mouth on brand relationship and purchase intention: the case of the smartphone industry
journal articles
Elhajjar S
Inderscience Publishers
Year
2022
Singapore, Quality of Life
books/monographs
Tan SJ and Tambyah SK
Springer International Publishing
Year
2022
Managing the Exclusivity of Luxury Service Experiences
books/monographs
Wirtz J, Holmqvist J and Fritze MP
Year
2022
“I would do it all over again!”: The perspectives of teaching assistants (TAs) engaged for hybrid classes
others
Christudason A, Tambyah SK and Grace W
Blog.nus Is Brought To You By The Centre For Teaching, Learning And Technology
Year
2022
Opportunities and challenges in developing interdisciplinary thinking in undergraduate education
books/monographs
Toh TC and Tambyah SK
Year
2022