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Publications

Publication Type:

All Journal Articles Working Paper Books/monographs Others

Department:

All Accounting Analytics & Operations Finance Management & Organisation Marketing Strategy & Policy Real Estate

Year:

THE VISIBLE HAND IN MARRIAGE – AN EXPLORATORY ASSESSMENT OF THE MARRIAGE PROMOTION CAMPAIGN IN SINGAPORE

conference/seminars
Ang Sh and Leong Sm
Year
1993

EXPLORING GREEN CONSUMERS IN AN ORIENTAL CULTURE – ROLE OF PERSONAL AND MARKETING MIX FACTORS

journal articles
Shamdasani P, Chonlin Go and Richmond D
Assoc Consumer Research
Year
1993

EXPLORING GREEN CONSUMERS IN AN ORIENTAL CULTURE – ROLE OF PERSONAL AND MARKETING MIX FACTORS

conference/seminars
Shamdasani P, Chonlin Go and Richmond D
Year
1993

KNOWLEDGE DEVELOPMENT IN MARKETING – A CITATION ANALYSIS PERSPECTIVE

conference/seminars
Ang Sh, Leong Sm and Cote Ja
Year
1992

AWARD-WINNING ARTICLES – CHARACTERISTICS AND CONSEQUENCES

conference/seminars
Ang Sh, Weinberg Cb and Leong Sm
Year
1991

Focus groups theory and practice

books/monographs
Shamdasani PN and Stewart DW
Sage Publications, Inc
Year
1990

Export Factoring: A Strategic Alternative for Small Exporters in Singapore

journal articles
Huu-Phuong T and Soo-Jiuan T
Sage Publications
Year
1990

Differences between Small and Medium Sized Exporting and Non‐Exporting Firms: Nature or Nurture

journal articles
Ah Keng K and Soo Jiuan T
Emerald
Year
1989