Publications

Year:

The Services Marketing Framework

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021

Distributing Services Through Physical and Electronic Channels

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021

The Global Diffusion of Electric Vehicles Lessons from the First Decade

books/monographs
Li S
Year
2021

Corporate governance versus business group governance, part 2: The middle-income trap

books/monographs
Yeung B, Dau LA and Morck RK
Year
2021

Crafting the Service Environment

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021

Asian Monetary Policy Forum: Insights for Central Banking

books/monographs
Yeung B, Davis SJ and Robinson ES
Year
2021

LUX*: Staging a Service Revolution in a Resort Chain

books/monographs
Wirtz J and Kaufman R
World Scientific
Year
2021

Creating Value in the Service Economy

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021

Corporate governance versus business group governance, part 1: The low-income trap

books/monographs
Yeung B, Dau LA and Morck RK
Year
2021

Managing People for Service Advantage

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021