Publications
Publication Type:
Department:
Year:
Positioning Services in Competitive Markets
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Towards a Unifying Framework of Impact Assessment in Impact Investing
books/monographs
Lam SS and Tan XRA
Year
2021
Humor and its effects for leaders in the east and west
books/monographs
Yam KC, Liu L and Gloor JL
Year
2021
The Services Marketing Framework
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Complaint Handling and Service Recovery
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Threat of Racial and Economic Inequality Increases Preference for Algorithm Decision-Making
books/monographs
Yam KC, Bigman Y, Marciano D, Reynolds S and Gray K
Year
2021
Developing Service Products and Brands
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Services Marketing People, Technology, Strategy, Ninth Edition
books/monographs
Wirtz J and Lovelock C
Year
2021
Singapore’s Coordinated Battle Against the Pandemic
books/monographs
Zhang W and Tan SK
World Scientific Publishing Co. Pte. Ltd.
Year
2021
The Services Marketing Framework
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021