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Publications

Year:

Creating Value in the Service Economy

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2016

Transforming a nation: Role of government agencies

books/monographs
Ming YS and Foo ST
Year
2016

Services Marketing People, Technology, Strategy

books/monographs
World Scientific
Year
2016

Managing People for Service Advantage

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2016

CASE STUDIES

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2016

Transforming Singapore’s Real Estate: Building on Firm Foundation

books/monographs
Sing TF and Yu SM
World Scientific
Year
2016

Winning in service markets: Success through people, technology and strategy

books/monographs
Wirtz J
Year
2016

Crafting the Service Environment

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2016

STRIVING FOR SERVICE EXCELLENCE

books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2016

Exporting Singapore’s Experiences in Real Estate Development and Urban Planning

books/monographs
Sing TF and Yu SM
World Scientific
Year
2016