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Publications

Year:

Marketing Management An Asian Perspective

books/monographs
Kotler P
Year
1999

Quality Enhancement Through Student Feedback: A Computer-Based Approach

books/monographs
Hum SH, Wee CH and Yeong WY
Springer Netherlands
Year
1998

“Newly-Promoted Production Manager” in HRM Casebook

books/monographs
Chee ML
Year
1998

“What Had I Done Wrong?” in HRM Casebook

books/monographs
Chee ML
Year
1998

7 Faces of Singaporeans Their Values, Aspirations, and Lifestyles

books/monographs
Tan SJ, Wirtz J and Kau AK
Year
1998

Functional and Line of Business Evolution Processes in MNC Subsidiaries: Sony in the USA, 1972–95

books/monographs
Chang SJ and Rosenzweig PM
Palgrave Macmillan Uk
Year
1998

“Things Have Not Been Alright…..” in HRM Casebook

books/monographs
Chee ML
Year
1998

Business Opportunities in the Asia Pacific

books/monographs
Singh K and Saviolo S
Asean-eu Management Centre
Year
1998

The second face of trust: Reflections on the dark side of interpersonal trust in organizations

books/monographs
McAllister DJ
Jai Press Inc
Year
1997

Marketing Management An Asian Perspective

books/monographs
Kotler P
Year
1996