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Uber: Competing as Market Leader in the US versus Being a Distant Second in China

case studies
Wirtz J and Tang C
World Scientific
Year
2016

Keppel Corporation: A Buyout Offer for Keppel Land

case studies
Tan RSK, Huszar ZR and Zhang WN
Ivey
Year
2016

Rakuten: Developing Employee Diversity

case studies
Lowe, J. Y., Yokoyama, T., Tanaka, D., Kobayashi, N, Jeon, H. S., Nakamura and S.
Case Centre
Year
2016

Banyan Tree: Designing and Delivering a Branded Service Experience

case studies
Wirtz J
World Scientific
Year
2016

Lyxor ChinaH versus Lyxor MSIndia: Portfolio Risk and Return

case studies
Tan RSK, Huszar ZR and Zhang WN
Ivey
Year
2016

Revolutionizing Customer Service

case studies
Wirtz J and Kaufman R
Harvard Business Review
Year
2016

Vibrance Kegel Device: Capturing Mindshare

case studies
Kum D
Ivey Business School At Western University
Year
2016

Rakuten: Developing Employee Diversity – Teaching Note

case studies
Lowe, J. Y., Yokoyama, T., Tanaka, D., Kobayashi, N., Jeon, H. S., Nakamura and S.
Case Centre
Year
2016

Singapore Airlines: Managing Human Resources for Costeffective Service Excellence

case studies
Wirtz J and Heracleous L
World Scientific
Year
2016

Jumbo Group: Initial Public Offering

case studies
Tan RSK, Huszar ZR and Zhang WN
Ivey
Year
2016