The Team

PNG, Ivan Paak Liang
Distinguished Professor,
Dept of Strategy & Policy,
NUS Business School and Economics,
Faculty of Arts and Social Sciences
CHONG, Juin Kuan
Associate Professor
Dept of Marketing,
NUS Business School
CHU, Junhong
Associate Professor
Dept of Marketing,
NUS Business School
HE, Long
Assistant Professor
Dept of Analytics and Operations,
NUS Business School
HU, Zhenyu
Assistant Professor
Dept of Analytics and Operations,
NUS Business School
HE, Shuangchi
Associate Professor
Dept of Industrial Systems Engineering and Management,
Faculty of Engineering
LAM Shao Wei, Sean
Health Services Research,
SingHealth
LEE, Leonard
Professor, Deputy Head of Department
Dept of Marketing,
NUS Business School
LEE, Yih Hwai
Associate Professor
Dept of Marketing,
NUS Business School
LI, Xiuping
Associate Professor
Dept of Marketing,
NUS Business School
SIM, Melvyn
Professor and Provost’s Chair, Head of Department
Dept of Analytics and Operations,
NUS Business School
TEO, Chung Piaw
Professor and Provost’s Chair
Dept of Analytics and Operations,
NUS Business School
WIRTZ, Jochen
Vice Dean (Graduate Studies), Professor

Dept of Marketing,
NUS Business School
ZHANG, Hanqin
Professor
Dept of Analytics and Operations,
NUS Business School
ZHANG, Yan
Associate Professor
Dept of Marketing,
NUS Business School