Publications
Publication Type:
Department:
Year:
Attitudes toward femvertising in the Middle East: the case of Lebanon
journal articles
Elhajjar S
Emerald
Year
2022
Digital marketing jobs: What are recruiters looking for?
journal articles
Elhajjar S
Informa Uk Limited
Year
2022
Impact of electronic word-of-mouth on brand relationship and purchase intention: the case of the smartphone industry
journal articles
Elhajjar S
Inderscience Publishers
Year
2022
Service robots, agency and embarrassing service encounters
journal articles
Wirtz J, Pitardi V, Paluch S and Kunz WH
Year
2022
Viewpoint: cost-effective health care developments and research opportunities in China, India and Singapore
journal articles
Wirtz J, Lin C and Das G
Year
2022
Drivers of Sustainability and Consumer Well-Being: An Ethically-Based Examination of Religious and Cultural Values
journal articles
Tan SJ, Tambyah SK, Liu RL and Minton EA
Year
2022
Use of social media in healthcare.
journal articles
Elhajjar S and Ouaida F
Year
2022
Investigating the causes and consequences of addiction to high-Tech brands
journal articles
Elhajjar S, Kaskas M and Tlaiss S
Informa Uk Limited
Year
2022
AI in marketing, consumer research and psychology: A systematic literature review and research agenda
journal articles
Wirtz J, Mariani MM and Perez-Vega R
Year
2022
Towards a better understanding of the concept of revenge against banks
journal articles
Elhajjar S
Emerald
Year
2022