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Publications

Year:

Exploring the role of alternative perceived performance measures and needs-congruency in the consumer satisfaction process

journal articles
Wirtz J and Mattila A
John Wiley & Sons Ltd
Year
2001

Consumer behaviour in Asia

journal articles
Wirtz J
Emerald Group Publishing Limited
Year
2001

Exploring the Role of Alternative Perceived Performance Measures and Needs-Congruency in the Consumer Satisfaction Process

journal articles
Wirtz J and Mattila A
Year
2001

Exploring the role of alternative perceived performance measures and needs-congruency in the consumer satisfaction process

journal articles
Wirtz J and Mattila A
Year
2001

The influence of materialistic inclination on values, life satisfaction and aspirations: An empirical analysis

journal articles
Wirtz J, Keng KA, Jung K and Jiuan TS
Year
2000

Personality influences on consumption: Insights from the asian economic crisis

journal articles
Ang SH
Year
2000

It’s only words: Idiom processing, language knowledge and consumer memory of Chinese print advertisements

journal articles
Tan SJ, Lim WK and Leong SM
Year
2000

Strategic management of grey marketing

journal articles
Lee KS, Lim GH and Tan SJ
Year
2000

Entrepreneurial spirit among East Asian Chinese

journal articles
Ang SH and Hong DGP
Wiley
Year
2000

The role of preconsumption affect in postpurchase evaluation of services

journal articles
Wirtz J and Mattila A
Year
2000