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APPLYING THE 4 Ps OF MARKETING TO SERVICES
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2016
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OPTIMAL CONTROL OF THE FITZHUGH-NAGUMO NEURONS SYSTEMS IN GENERAL FORM
journal articles
Sun J and Yang W
Yokohama Publ
Year
2016
The Effects of Victim Anonymity on Unethical Behavior
journal articles
Yam KC and Reynolds SJ
Year
2016
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Liquidated damages clause: Predefining compensation for breach of commercial contracts
journal articles
Ter KLK
International Journal Research Publications
Year
2016
Sustainability Reporting in Singapore: Listed Mainboard Companies and Real Estate Investment Trusts
conference/seminars
Loh YKL
Year
2016
Service research in the new economic and social landscape
journal articles
Wirtz J and Tsiotsou RH
Emerald Group Publishing Ltd
Year
2016
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Bouleau & Huntley: Cross-selling Professional Services
Case Study
Wirtz J and Lowe S
World Scientific
Year
2016
View
Dedicated to the memory of Professor Xiaoling Sun (1963–2014)
journal articles
Li D, Sun J and Teo KL
Year
2016
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The moderating effect of technology and marketing know-how in the regional-global diversification link: Evidence from emerging market multinationals
journal articles
Wu J, Pangarkar N and Wu Z
Elsevier
Year
2016
View
Rakuten: Developing Employee Diversity – Teaching Note
Case Study
Lowe, J. Y., Yokoyama, T., Tanaka, D., Kobayashi, N., Jeon, H. S., Nakamura and S.
Case Centre
Year
2016
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