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Publications

Year:

How long should dinner take? Measuring expected meal duration for restaurant revenue management

journal articles
Wirtz J, Kimes SE and Noone BM
Springer Science And Business Media Llc
Year
2002

The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour

journal articles
Wirtz J and Chew P
Year
2002

Can consumers’ scepticism be mitigated by claim objectivity and claim extremity?

journal articles
Soo JT
Year
2002

The impact of knowledge types on the consumer search process: An investigation in the context of credence services

journal articles
Wirtz J and Mattila AS
Year
2002

Warranty and warrantor reputations as signals of hybrid product quality

journal articles
Tan SJ, Lee KS and Lim GH
Year
2001

Exploring the Role of Alternative Perceived Performance Measures and Needs-Congruency in the Consumer Satisfaction Process

journal articles
Wirtz J and Mattila A
Year
2001

Exploring the Role of Alternative Perceived Performance Measures and Needs-Congruency in the Consumer Satisfaction Process

journal articles
Wirtz J and Mattila A
Wiley
Year
2001

Gray marketing as an alternative market penetration strategy for entrepreneurs: Conceptual model and case evidence

journal articles
Lim GH, Lee KS and Tan SJ
Year
2001

Exploring the role of alternative perceived performance measures and needs-congruency in the consumer satisfaction process

journal articles
Wirtz J and Mattila A
Year
2001

Consumer Behaviour in Asia

journal articles
Emerald
Year
2001