Publications
Publication Type:
Department:
Year:
International Marketing
books/monographs
Ang SH, Kotabe M, Marshall A, Griffiths K, Voola R, Roberts RE and Helsen K
Year
2013
Social branding and the mythic reinvention of ethnic identity
books/monographs
Tambyah SK and Thompson CJ
Year
2013
Happiness and wellbeing: The Singaporean experience
books/monographs
Tambyah SK and Jiuan TS
Year
2012
Principles of Marketing An Asian Perspective
books/monographs
Kotler P
Pearson Prentice Hall
Year
2011
The wellbeing of singaporeans: Values, lifestyles, satisfaction and quality of life
books/monographs
Kuan TS, Jiuan TS and Keng KA
Year
2009
International Marketing
books/monographs
Ang SH, Kotabe MM, Riege A, Griffiths MD, Noble G, Pecotich A and Helsen K
Wiley
Year
2008
The Quality of Life in Singapore
books/monographs
Tambyah SK, Tan SJ and Kau AK
Springer Netherlands
Year
2008
Principles of Marketing An Asian Perspective
books/monographs
Ang, Tan, Kotler P and Leong
Year
2005
Ethics, machiavellianism, and social values: Implications for advertising
books/monographs
Ang SH and Williams JD
Year
2004
Understanding Singaporeans: Values, lifestyles, aspirations, and consumption behaviors
books/monographs
Keng KA, Kuan TS, Jiuan TS and Kwon J
Year
2004