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Service recovery by AI or human agents: Do failure and strategy context matter?

journal articles
Wirtz J, Fürst A, Trißler L and Friedrich R
Year
2025

Unveiling the marketer’s lens: exploring experiences and perspectives on AI integration in marketing strategies

journal articles
Elhajjar S
Emerald
Year
2025

Employee decision-making: the role of egoism and altruism in corporate spending behavior

journal articles
Elhajjar S, Yacoub L and Borna S
Emerald
Year
2025

Generative AI Meets Service Robots

journal articles
Wirtz J and Stock-Homburg R
Year
2025

Knowledge, attitude and practice towards blockchain potential for digital marketing: scale development and validation

journal articles
Mahmoud AB, Kumar V, Berman A, Elhajjar S and Fuxman L
Emerald
Year
2025

AI washing: A conceptual exploration

journal articles
Elhajjar S and Itani OS
Springer Science And Business Media Llc
Year
2025

Humanoid robotics and agentic AI: reframing management theories and future research directions

journal articles
Wirtz J, Korzynski P, Edwards A, Gupta MC and Mazurek G
Year
2025

Understanding perceived value in tourism: Insights from destinations facing crises.

journal articles
Yacoub L, ElHajjar S, Zgheib Y and Al Maalouf NJ
Year
2025

How do consumers form their reasons for/against chatbots? Symmetric variable relationship and asymmetric configurational models

journal articles
Wirtz J, Chaouali W, Woodside A, Jedidi H, Mjahed Hammami S and Yogeeswaran K
Year
2025

Claiming single or multiple product benefits: Moderating role of intergoal association

journal articles
Song Y, Li X, Wang H and Shen M
Year
2025