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Department:

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Year:

Perceived fairness of revenue management in the US golf industry

journal articles
Wirtz J and Kimes SE
Springer Science And Business Media Llc
Year
2003

Interference of picture and brand name in a multiple linkage ad context

journal articles
Lee YH and Ang SH
Year
2003

Has Revenue Management Become Acceptable?: Findings From an International Study on the Perceived Fairness of Rate Fences

journal articles
Wirtz J and Kimes SE
Year
2003

Revenue management: Resolving potential customer conflicts

journal articles
Wirtz J, Kimes SE, Theng JHP and Patterson P
Springer Science And Business Media Llc
Year
2003

Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement

journal articles
Wirtz J
Year
2003

Singapore Airlines: What it takes to sustain service excellence – a senior management perspective

journal articles
Wirtz J and Johnston R
Year
2003

The effects of consumer expertise on evoked set size and service loyalty

journal articles
Wirtz J and Mattila AS
Year
2003

What makes Singapore Airline a service champion?

journal articles
Emerald
Year
2003

Brand name suggestiveness: A Chinese language perspective

journal articles
Lee YH and Ang KS
Year
2003

E-retailing versus physical retailing. A theoretical model and empirical test of consumer choice

journal articles
Lee KS and Tan SJ
Year
2003