Publications

Year:

Revenue Management at Prego Italian Restaurant

journal articles
Wirtz J and Kimes SE
World Scientific Pub Co Pte Lt
Year
2003

E-retailing versus physical retailing. A theoretical model and empirical test of consumer choice

journal articles
Lee KS and Tan SJ
Year
2003

Interference of picture and brand name in a multiple linkage ad context

journal articles
Lee YH and Ang SH
Year
2003

The effects of consumer expertise on evoked set size and service loyalty

journal articles
Wirtz J and Mattila AS
Year
2003

Perceived fairness of revenue management in the US golf industry

journal articles
Wirtz J and Kimes SE
Springer Science And Business Media Llc
Year
2003

Partitioned Pricing in Advertising: Effects on Brand and Retailer Attitudes

journal articles
Lee YH and Han CY
Year
2002

How long should dinner take? Measuring expected meal duration for restaurant revenue management

journal articles
Wirtz J, Kimes SE and Noone BM
Springer Science And Business Media Llc
Year
2002

A typology of animosity and its cross-national validation

journal articles
Ang SH, Tan SJ, Jung K, Leong SM, Pornpitakpan C and Kau AK
Year
2002

The impact of knowledge types on the consumer search process: An investigation in the context of credence services

journal articles
Wirtz J and Mattila AS
Year
2002

Perceived fairness of demand-based pricing for restaurants

journal articles
Wirtz J and Kimes SE
Year
2002