Publications
Publication Type:
Can consumers’ scepticism be mitigated by claim objectivity and claim extremity?
Journal Articles
Soo Jiuan Tan
Journal of Marketing Communications
Year
2002
Partitioned pricing in advertising: Effects on brand and retailer attitudes
Journal Articles
Yih Hwai Lee, Han Cheun Yuen
Marketing Letters
Year
2002
Mean-variance portfolio selection with random parameters in a complete market
Journal Articles
Andrew Lim, X.Y.Zhou
Mathematics of Operations Research
Year
2002
Maximum Likelihood Estimation of Deposit Insurance Value with Interest Rate Risk
Journal Articles
Jin-Chuan Duan, J.G. Simonato
Year
2002
Momentum strategies: Evidence from the Pacific Basin stock markets
Journal Articles
Allaudeen Hameed, Yuanto Kusnadi
Journal of Financial Research
Journal of Financial Research
Year
2002
How do I loaf here? Let me count the ways
Journal Articles
Vivien Lim, Loo, Teo
Communications of the ACM
Year
2002
Competing for Markets: Growth Strategies for SMEs
Books/Monographs
Soo Jiuan Tan, Lee K S, Lim G H
McGraw Hill
Year
2002
Auctioning Rights to Vehicle Ownership: Singapore’s Experience with Sealed-Bid Tenders
Journal Articles
Singfat Chu
Transportation Research Part A
Year
2002
The location of Japanese foreign direct investment in China
Journal Articles
Andrew Delios, Changhui Zhou, JingYu Yang
Asia Pacific Journal of Management
Year
2002
Singapore Airlines: Accounting for Income Taxes
Journal Articles
Chee Chiu Winston Kwok, Ho Yew Kee
Asian Case Research Journal
Year
2002