Publications

Year:

The role of marketing in today’s enterprises

journal articles
Wirtz J, Tuzovic S and Kuppelwieser VG
Year
2014

Embodied motivation: Using a goal systems framework to understand the preference for social and physical warmth

journal articles
Zhang Y and Risen JL
Year
2014

Reversing one’s fortune by pushing away bad luck

journal articles
Zhang Y, Risen JL and Hosey C
Year
2014

Psychometric sifting to efficiently select the right service employees

journal articles
Wirtz J, Bateson JEG, Burke E and Vaughan C
Year
2014

Sifting to efficiently select the right service employees

journal articles
Wirtz J, Bateson JEG, Burke EF and Vaughan CJ
Year
2014

The Effects of Superstition on Choice and Latency

journal articles
Ang SH, Lai WK and Leong SM
Year
2014

Understanding how changes within service experiences impact prospective vs. retrospective time judgments

journal articles
Lim EAC, Kum D and Lee YH
Year
2014

Necessary but not sufficient: Beyond novelty in advertising creativity

journal articles
Ang SH, Lee YH, Leong SM and Lou SL
Year
2014

The Effects of Heightened Physiological Needs on Perception of Psychological Connectedness

journal articles
Li X and Zhang M
Year
2014

Contrasting the Drivers of Switching Intent and Switching Behavior in Contractual Service Settings

journal articles
Wirtz J, Xiao P, Chiang J and Malhotra N
Year
2014