Publications

Year:

The Effect of New Product Preannouncements on the Evaluation of Other Brand Products

journal articles
Lee YH, Thorbjørnsen H and Dahlén M
Year
2016

Addressing Criticisms of Global Religion Research: A Consumption-Based Exploration of Status and Materialism, Sustainability, and Volunteering Behavior

journal articles
Tambyah SK, Minton EA, Kahle LR and Jiuan TS
Year
2016

Shifting Values and Life Satisfaction: A Sequential Cross-Sectional Study of the Influence of Values on Subjective Wellbeing in Singapore

journal articles
Tan SJ and Tambyah SK
Year
2016

The privacy dyad: Antecedents of promotion- and prevention-focused online privacy behaviors and the mediating role of trust and privacy concern

journal articles
Wirtz J, Lwin MO and Stanaland AJS
Year
2016

Wanting ever more: Acquisition procedure motivates continued reward acquisition

journal articles
Zhang Y and Gao L
Year
2016

Managing service employees: literature review, expert opinions, and research directions

journal articles
Wirtz J and Jerger C
Year
2016

Warum Unternehmen sich für KoKonsum entscheiden

journal articles
Wirtz J, Wittkowski K and Benoit S
Springer Science And Business Media Llc
Year
2015

The Conceptualization and Development of Advertisement-Evoked Imagination Scale

journal articles
Ang S-H and Dewi IJ
Korean Marketing Association
Year
2015

In Pursuit of Happiness: Effects of Mental Subtraction and Alternative Comparison

journal articles
Ang SH, Lim EAC, Chen Z and Leong SM
Year
2015

Global business services: Increasing specialization and integration of the world economy as drivers of economic growth

journal articles
Wirtz J, Tuzovic S and Ehret M
Year
2015