Publications

Year:

Ownership of Co-creation Assets: Driving B2B Value Propositions in the Service Economy

journal articles
Wirtz J and Ehret M
Year
2018

Brave new world: service robots in the frontline

journal articles
Wirtz J, Patterson PG, Kunz WH, Gruber T, Lu VN, Paluch S and Martins A
Year
2018

La contestation de la publicité environnementale : perceptions des consommateurs et point de vue des professionnels

journal articles
Elhajjar S and Dekhili S
Cairn
Year
2018

Cost-effective service excellence

journal articles
Wirtz J and Zeithaml V
Year
2018

The effect of embarrassment on preferences for brand conspicuousness: The roles of self-esteem and self-brand connection

journal articles
Song X, Li X and Huang F
Year
2017

Online Focus Groups

journal articles
Shamdasani P and Stewart DW
Year
2017

Unlocking value from machines: business models and the industrial internet of things

journal articles
Wirtz J and Ehret M
Year
2017

The linguistic servicescape: Speaking their language may not be enough

journal articles
Shamdasani PN, Touchstone EE, Koslow S and D'Alessandro S
Year
2017

“Every coin has two sides”: The effects of dialectical thinking and attitudinal ambivalence on psychological discomfort and consumer choice

journal articles
Pang J, Li X, Keh HT and Maheswaran D
Year
2017

Frontline employees’ nonverbal cues in service encounters: a double-edged sword

journal articles
Lim EAC, Lee YH and Foo MD
Year
2017