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Ownership of Co-creation Assets: Driving B2B Value Propositions in the Service Economy
journal articles
Wirtz J and Ehret M
Year
2018
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Brave new world: service robots in the frontline
journal articles
Wirtz J, Patterson PG, Kunz WH, Gruber T, Lu VN, Paluch S and Martins A
Year
2018
View
La contestation de la publicité environnementale : perceptions des consommateurs et point de vue des professionnels
journal articles
Elhajjar S and Dekhili S
Cairn
Year
2018
View
Cost-effective service excellence
journal articles
Wirtz J and Zeithaml V
Year
2018
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The effect of embarrassment on preferences for brand conspicuousness: The roles of self-esteem and self-brand connection
journal articles
Song X, Li X and Huang F
Year
2017
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Online Focus Groups
journal articles
Shamdasani P and Stewart DW
Year
2017
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Unlocking value from machines: business models and the industrial internet of things
journal articles
Wirtz J and Ehret M
Year
2017
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The linguistic servicescape: Speaking their language may not be enough
journal articles
Shamdasani PN, Touchstone EE, Koslow S and D'Alessandro S
Year
2017
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“Every coin has two sides”: The effects of dialectical thinking and attitudinal ambivalence on psychological discomfort and consumer choice
journal articles
Pang J, Li X, Keh HT and Maheswaran D
Year
2017
View
Frontline employees’ nonverbal cues in service encounters: a double-edged sword
journal articles
Lim EAC, Lee YH and Foo MD
Year
2017
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