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Year:

Commentaries on the Sharing Economy: Advancing New Perspectives

journal articles
Wirtz J, Fritze MP, Benkenstein M, Belk R, Peck J and Claus AB
Nomos Verlag
Year
2021

Cheap talk on freelance platforms

journal articles
Ke TT and Zhu Y
Year
2021

Service products and productization

journal articles
Wirtz J, Fritze MP, Jaakkola E, Gelbrich K and Hartley N
Year
2021

How do hotels in developing countries manage the impact of COVID-19? The case of Lebanese hotels

journal articles
Yacoub L and ElHajjar S
Emerald
Year
2021

Economic hardship and neighborhood diversity: Influences on consumer well-being

journal articles
Tan SJ, Tambyah SK, Leong CH and Minton EA
Year
2021

Proactive Handling of Flight Overbooking: How to Reduce Negative eWOM and the Costs of Bumping Customers

journal articles
Wirtz J, Nazifi A, Gelbrich K, Grégoire Y, Koch S and El-Manstrly D
Year
2021

A Teaching Community Reflects On Reflective Writing In Higher Education

journal articles
Toh Tc, Tambyah Sk and Chang-Koh S
Hong Kong Baptist University
Year
2021

Corrigendum to ‘The Role of Marketing in Digital Business Platforms’ [Journal of Interactive Marketing 51 (2020) p. 72–90] (Journal of Interactive Marketing (2020) 51 (72–90), (S1094996820300876), (10.1016/j.intmar.2020.04.006))

journal articles
Wirtz J, Rangaswamy A, Moch N, Felten C, van Bruggen G and Wieringa JE
Year
2021

Artificial intelligence in marketing: Topic modeling, scientometric analysis, and research agenda

journal articles
Wirtz J, Mustak M, Salminen J and Plé L
Year
2021

Organizational Ambidexterity: Cost-Effective Service Excellence, Service Robots, and Artificial Intelligence

journal articles
Wirtz J
Year
2020