Services Marketing: People, Technology, Strategy

Books/Monographs
Jochen Wirtz, Lovelock Christopher
Services Marketing: People, Technology, Strategy
World Scientific, 8th edition, 783 pp
Year
2016

Resource-based contingencies of when team-member exchange helps member of performance in teams

Journal Articles
Remus ILIES, Farh C I C, Lanaj K
Academy of Management Journal
Year
2016

Relational Governance Mechanisms and Uncertainties in Nonownership Services

Journal Articles
Jochen Wirtz, Oly Nelson Ndubisi, Ehret Michael
Psychology & Marketing
Year
2016

Does the Market Value CEO Styles?

Journal Articles
Luo Zuo, Schoar
American Economic Review, Papers and Proceedings
Year
2016

Case Study: Banyan Tree: Designing and Delivering a Branded Service Experience

Others
Jochen Wirtz
Services Marketing: People, Technology Strategy, 8th edition
Year
2016

Case Study: The Accra Beach Hotel: Block Booking of Capacity during a Peak Period

Others
Jochen Wirtz, Kimes S
Services Marketing: People, Technology Strategy, 8th edition
Year
2016

Does institutional change in Universities influence high-tech entrepreneurship? Evidence from China’s Project 985

Journal Articles
Jamber Jian Bai Li, Eesley, Yang
Organization Science
Year
2016

Case Study: Bouleau & Huntley: Cross-selling Professional Services

Others
Jochen Wirtz, Lowe S
Services Marketing: People, Technology Strategy, 8th edition
Year
2016

Laying the Foundation for TPP Compliance

Others
Compliance with TPP rules, business requirements, regulations and management challanges
Year
2016

Case Study: Singapore Airlines: Managing Human Resources for Cost-effective Service Excellence

Others
Jochen Wirtz, Heracleous L
Services Marketing: People, Technology Strategy, 8th edition
Year
2016