Publications
Publication Type:
Department:
Year:
Platform versus Pipeline Business Models: Are Airbnb and Marriot Right to Move into Each Other’s Turf?
books/monographs
Wirtz J
World Scientific
Year
2021
Services Marketing People, Technology, Strategy, Ninth Edition
books/monographs
Wirtz J and Lovelock C
Year
2021
Singapore Airlines: Managing Human Resources for Cost-Effective Service Excellence
books/monographs
Wirtz J and Heracleous L
World Scientific
Year
2021
Managing Relationships and Building Loyalty
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Menton Bank
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
Building a World-Class Service Organization
books/monographs
Wirtz J and Lovelock C
World Scientific
Year
2021
National Library Board Singapore: Delivering Cost-Effective Service Excellence Through Innovation and People
books/monographs
Wirtz J and Menkhoff T
World Scientific
Year
2021
Services Marketing People, Technology, Strategy (Ninth Edition)
books/monographs
Wirtz J and Lovelock C
Year
2021
Digital Luxury Services: Tradition versus Innovation in Luxury Fashion
books/monographs
Wirtz J, Holmqvist J and Fritze MP
World Scientific
Year
2021
Service Robots in the Frontline: How Will Aarion Bank’s Customers Respond?
books/monographs
Wirtz J, Paluch S and Kunz W
World Scientific
Year
2021