Ser Aik

QUEK, Ser Aik

Associate Professor

ANALYTICS & OPERATIONS

+65 6516 3020
bizqsa@nus.edu
BIZ1 8-59
Personal website

Educational Qualifications

  • PhD, Statistics, University of California, Berkeley (College of Letters & Science), USA, 1987
  • SM, Operations Research, Massachusetts Institute of Technology (Sloan School), USA, 1981
  • Postgraduate Diploma, Mathematical Statistics, University of Cambridge (Trinity College), UK, 1978
  • BSc Honours (1st class), Statistics and Operational Research, The University of Manchester Institute of Science and Technology, UK, 1975

Academic Experience

  • Affiliate Professor, NUS Business Analytics Centre, 2015 - current
  • Associate Professor, Department of Analytics and Operations, National University of Singapore, 1998 - current
  • Deputy Head, Department of Analytics and Operations, National University of Singapore, 2012 - 2017
  • Vice-Dean, NUS Business School, 2010 - 2011
  • Vice-Dean, NUS Business School, 2004 - 2009
  • Joint Appointment, NUS University Scholars Programme, 2004 - 2008
  • Program Director, International MBA, NUS Business School, 2004 - 2005
  • Visiting Scholar, University of California, Los Angeles, Anderson School of Management, 2002 - 2003
  • Director, Centre for Info Tech & Applications, NUS Business School, 1998 - 2000
  • Vice-Dean, NUS Business School, 1998 - 2000
  • Visiting Scholar, University of California, Berkeley, Department of Statistics, 1992
  • Sub Dean, NUS Faculty of Business Administration, 1989 - 1991

Corporate Experience

  • NUS Asia-Pacific Executive MBA Programs (English & Chinese)
  • Taiwan National Sun Yat-Sen University College of Management
  • Graduate Management Admission Council (GMAC), USA
  • ExxonMobil, Singapore
  • Cycle & Carriage, Singapore
  • Singapore International Monetary Exchange (SIMEX), Singapore
  • Sheraton Towers, Singapore

Selected Publications

Manufacturing Strategy and Competitive Performance: An ACE Analysis

Journal Articles
QUEK, Ser Aik with ANG SOO KENG, JAMES, Shimada T and Lim E
International Journal of Production Economics

Year
2015

A Universal Appointment Rule in the Presence of No-Shows and Walk-Ins

Journal Articles
QUEK, Ser Aik with Cayirli T and K K Yang
Production and Operations Management, 21(4), 682–697

Year
2012

View

Teaching Graphical Linear Programming Using an Interactive Spreadsheet

Conference/Seminars
QUEK, Ser Aik
27th European Conference on Operational Research

Year
2015

Simple Selection Scheme (SSS) for Regression Variables (Abstract)

Conference/Seminars
QUEK, Ser Aik
Producation and Operations Management Society (POMS) 24th Annual Conference, Denver, USA

Year
2013

View

A Universal Appointment Rule for a Single-Server System with Walk-ins & No-Shows

Conference/Seminars
QUEK, Ser Aik with Cayirli T and K K Yang
EURO XXIV Lisbon Technical Sessions

Year
2010

View

Selected Publications

7

Journals

9

Conference

Journal Articles

Manufacturing Strategy and Competitive Performance: An ACE Analysis

Journal Articles
QUEK, Ser Aik with ANG SOO KENG, JAMES, Shimada T and Lim E
International Journal of Production Economics

Year
2015

A Universal Appointment Rule in the Presence of No-Shows and Walk-Ins

Journal Articles
QUEK, Ser Aik with Cayirli T and K K Yang
Production and Operations Management, 21(4), 682–697

Year
2012

View

Modeling IS Planning Benefits Using ACE

Journal Articles
QUEK, Ser Aik with Ang J S K, T S H Teo and B. Lui
Decision Sciences, 30(2), 533–562

Year
1999

View

Analysing interaction effects on MRP implementation using ACE

Journal Articles
QUEK, Ser Aik with SUM CHEE CHUONG and H E LIM
International Journal of Production Economics, 58, 303-318

Year
1999

View

Locating a target from directional data

Journal Articles
QUEK, Ser Aik with Li J W
Naval Research Logistics , 45(4), 353-364

Year
1998

View

A new appointment rule for a single-server, multiple-customer service system

Journal Articles
QUEK, Ser Aik with Yang K K and M L Lau
Naval Research Logistics , 45(3), 313–326

Year
1998

View

An analysis of Material Requirements Planning (MRP) benefits using Alternating Conditional Expectation (ACE)

Journal Articles
QUEK, Ser Aik with Sum, Chee Chuong, Ang, JSK and K K Yang
Journal of Operations Management , 13(1), 35-38

Year
1995

View

Conference/Seminars

Teaching Graphical Linear Programming Using an Interactive Spreadsheet

Conference/Seminars
QUEK, Ser Aik
27th European Conference on Operational Research

Year
2015

Simple Selection Scheme (SSS) for Regression Variables (Abstract)

Conference/Seminars
QUEK, Ser Aik
Producation and Operations Management Society (POMS) 24th Annual Conference, Denver, USA

Year
2013

View

A Universal Appointment Rule for a Single-Server System with Walk-ins & No-Shows

Conference/Seminars
QUEK, Ser Aik with Cayirli T and K K Yang
EURO XXIV Lisbon Technical Sessions

Year
2010

View

Comparison of some data-mining algorithms in SAS Enterprise Miner, SPSS AnswerTree, SPSS Clementine and Microsoft SQL 2000 Server

Conference/Seminars
QUEK, Ser Aik
Proceedings of Sixth Asia-Pacific Decision Sciences Institute Conference, Centre for e-Business and Department of Decision Sciences, NUS

Year
2001

A New Appointment Rule for Outpatients

Conference/Seminars
QUEK, Ser Aik with Yang K K and M L Lau
Proceedings of Decision Sciences Institute 27th Annual Meeting, Orlando, Florida, USA

Year
1996

Japanese tourist in Singapore - non-linear modelling using ACE

Conference/Seminars
QUEK, Ser Aik
TIMS XXXII (The Institute of Management Science), 12-15 June, Anchorage, Alaska, USA

Year
1994

Japanese tourist arrivals in Singapore - a preliminary study

Conference/Seminars
QUEK, Ser Aik
Proceedings of Academy of International Business - Western and Southeast Asian Success and International Business Theory, edited by Dr John Frankenstein, 23-25 June, Hong Kong

Year
1993

Computerisation benefits in manufacturing: A Singapore study

Conference/Seminars
QUEK, Ser Aik with Sum C C, K K Yang and J S K Ang
Proceedings of Academy of International Business Western and Southeast Asian Regional Meeting, Asian Success and International Business Theory edited by Dr John Frankenstein, 23-25 June, Hong Kong

Year
1993

Managing software for microcomputers in a small organisation

Conference/Seminars
QUEK, Ser Aik
Proceedings, 1988 Meeting of the Southeast Asia Region, Academy of International Business, June, Bangkok

Year
1988

Research / Teaching Areas

Decision Analytics

Data Mining

Business Intelligence

Courses

  • BPM1702, Microsoft Excel Skills for Business
  • DAO2702, Programming for Business Analytics
  • DSC5106, Foundation in Data Analytics I
  • DSC4213, Analytical Tools for Consulting
  • DSC5211B, Analytics for Consulting
  • DSC2008, Business Analytics - Data & Decisions
  • GER1000, Quantitative Reasoning
  • BMA5002A, Statistics
  • UQR2207, Decision Making
  • BIZ1000, Preparatory Mathematics

Membership & Professional Activities

  • Member, NUS Quantitative Reasoning (QR) Task Force, 2014-2016
  • Member, NUS IT Steering Committee, 2012-2016
  • Member, Academic Committee, NUS MSc Business Analytics Program, 2013-2017
  • Member, NUS Business School Accreditation Steering Committee, 2011-2013
  • Member, NUS University Scholars Program Curriculum Review Committee, 2006-2008
  • Member, Production and Operations Management Society, U.S.
  • Member, Royal Statistical Society, U.K.
  • Member, International Chinese Statistical Association
  • Member, Singapore Institute of Statistics
  • Member, Operational Research Society of Singapore
  • Home
  • Faculty Details